
A decade of revenue management.
Now on the tee sheet.
Not for golf. For 400+ hotels and $1.5 billion in annual room revenue. Now the same methodology that transformed hotel pricing is coming to the tee sheet.
Why TeeMetrics exists.
Revenue management is not a new idea. Hotels have been applying systematic rate and yield strategy, comp set intelligence, and demand forecasting for decades. The results are well documented: measurable RevPAR uplift, better decisions, less money left on the table.
Golf has the same fundamental dynamics. Perishable inventory. Demand that shifts by time of day, day of week, and season. Multiple channels with different incentives. Rate decisions that too often get made on instinct rather than data.
The tools just did not exist for golf. So we built them.
What we believe.
1
Revenue management is a discipline, not a feature.
Live rate and availability data is a starting point. The real work is understanding demand before it peaks, benchmarking your performance against the market, and managing both rate and slot composition — not just one or the other.
2
Data without context is just noise.
Knowing your rate is $65 only matters if you know your comp set averaged $78 this morning and two nearby courses have already filled their peak Saturday slots. Context turns data into decisions.
3
Better information leads to better partnerships.
Distribution channels play an important role in filling tee sheets. The goal is not to abandon those relationships — it is to approach them with clear, independent data. Courses that understand their market make better decisions about where and how to distribute their inventory.
4
Golf operators deserve the same tools hotels have.
The courses we are building for are run by smart, experienced operators making do with inadequate intelligence. TeeMetrics does not make their jobs more complicated. It makes the right decision more obvious.